Make your customer messaging more engaging using Gen AI and LLMs

Time and time again, we’ve shown that product-specific messaging (messaging that mentions a specific product) outperforms generic messaging that doesn’t. Just look at this graph from our case study with Zalora, Southeast Asia’s leading online fashion retailer: This graph shows how likely a user is to purchase a product from an abandoned cart notification. See […]
Appthropology Episode 2 – Building and growing a 2-sided marketplace with Gijs Verheijke (Ox Street)

Ready to get poisoned? ☠ Appthropology Episode 2 is out, and this week, we’re talking with Gijs Verheijke, CEO and founder of Ox Street, Southeast Asia’s premier authentic sneaker marketplace! In this episode, we talked about: 👟 Gijs’ experience and the challenges he faced in spinning up a successful 2-sided marketplace in an incredibly […]