Data Science

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Peek under the hood of our message-orchestration infrastructure

Increasing the Push Notification activation rate for Charge Running by over 200%

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Machine learning isn’t enough

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How do you know which messages to write next?

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Mastering the art of message tone

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Do truncated product names from your CMS hurt your push notification open rates?

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How much does good timing impact ROI?

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How many different timing preferences could users really have?

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Aampe’s modular experimentation stack

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Crunching clickstream data into ML features at scale

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How Fy! used Aampe to drive a 7% CMGR in their first 30 days order rate

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Experiments are hard

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Announcing the Zalora-Aampe Partnership

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