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November 9, 2026
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Patricia Lazatin
When the Goal Only Happens Once, Teach Agents With Leading Indicators
September 28, 2022
Schaun Wheeler
The disproportionate impact message timing has on SMS and push notification effectiveness
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September 28, 2022
Schaun Wheeler
Structure app inventory for message-led personalization
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September 28, 2022
Team Aampe
Crunching clickstream data into ML features at scale
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September 22, 2022
Schaun Wheeler
Mastering the art of message tone
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September 6, 2022
Schaun Wheeler
How do you know which messages to write next?
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August 28, 2022
Schaun Wheeler
How much does good timing impact ROI?
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August 26, 2022
Schaun Wheeler
How many different timing preferences could users really have?
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October 4, 2021
Schaun Wheeler
User journeys and priorities
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May 13, 2021
Schaun Wheeler
The challenge of tracking user activity
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September 28, 2020
Schaun Wheeler
Using transaction data to set priors for message timing experiments
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July 23, 2020
Schaun Wheeler
Aampe’s modular experimentation stack
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July 20, 2020
Schaun Wheeler
Why you need continuous experiments
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