Aampe Blog

Agentic Edge

Know how Aampe is shaping agentic, personalized experiences through innovation, data, and automation.

Featured

Feb 9, 2026

Logan LeBouef

Introducing Relay: Content Infrastructure for an Agentic Marketing World

Relay is a content generation system built for an agentic world — where AI, not humans, decides what to say to each user in each moment. It helps teams produce high-quality, on-brand content at the volume today’s lifecycle, product, and growth efforts demand — so agents can experiment, learn, and improve how they connect with users over time.

Featured

Feb 9, 2026

Logan LeBouef

Introducing Relay: Content Infrastructure for an Agentic Marketing World

Relay is a content generation system built for an agentic world — where AI, not humans, decides what to say to each user in each moment. It helps teams produce high-quality, on-brand content at the volume today’s lifecycle, product, and growth efforts demand — so agents can experiment, learn, and improve how they connect with users over time.

Featured

Feb 9, 2026

Logan LeBouef

Introducing Relay: Content Infrastructure for an Agentic Marketing World

Relay is a content generation system built for an agentic world — where AI, not humans, decides what to say to each user in each moment. It helps teams produce high-quality, on-brand content at the volume today’s lifecycle, product, and growth efforts demand — so agents can experiment, learn, and improve how they connect with users over time.

Data Science

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Feb 16, 2026

Kris Moriarty

Why AI Personalization Stalls (Even When the Models Work) — And How Aampe Unlocks Real Learning

Oct 28, 2025

Schaun Wheeler

Better Than Targeting: Aampe’s Agentic Approach to Learning From Users

Oct 20, 2025

Ben Tengelsen

When is AI "Agentic"? Understanding the Difference Between AI Agents, Machine Learning, and AI Decisioning

Sep 25, 2025

Team Aampe

Why Experiments Shouldn’t Stop at Measurement

Feb 16, 2026

Kris Moriarty

Why AI Personalization Stalls (Even When the Models Work) — And How Aampe Unlocks Real Learning

Oct 28, 2025

Schaun Wheeler

Better Than Targeting: Aampe’s Agentic Approach to Learning From Users

Oct 20, 2025

Ben Tengelsen

When is AI "Agentic"? Understanding the Difference Between AI Agents, Machine Learning, and AI Decisioning

Lifecycle Marketing

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Feb 20, 2026

Logan LeBouef

Your AI doesn’t care about your campaign calendar

Jan 20, 2026

Amaan Kulatunga

Context Is a Verb: Context Graphs and Agentic Infrastructure

Nov 6, 2025

Samuel Miller

Why CTR Is No Longer a Northstar Metric

Oct 10, 2025

Team Aampe

Beyond Rules-Based Systems — How Agentic AI Is Redefining Personalization

Feb 20, 2026

Logan LeBouef

Your AI doesn’t care about your campaign calendar

Jan 20, 2026

Amaan Kulatunga

Context Is a Verb: Context Graphs and Agentic Infrastructure

Nov 6, 2025

Samuel Miller

Why CTR Is No Longer a Northstar Metric

Product

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Feb 11, 2026

Logan LeBouef

Marketing Content Has Outgrown the Asset Model

Oct 22, 2025

Mohana Das

The Bigger Picture: How Aampe’s Content Maps Redefine Content Strategy

Sep 24, 2025

Team Aampe

Why Agentic CRM Learns What A/B Tests Can’t

Aug 21, 2025

Schaun Wheeler

How Agentic Learners judge success without Fixed Funnels

Feb 11, 2026

Logan LeBouef

Marketing Content Has Outgrown the Asset Model

Oct 22, 2025

Mohana Das

The Bigger Picture: How Aampe’s Content Maps Redefine Content Strategy

Sep 24, 2025

Team Aampe

Why Agentic CRM Learns What A/B Tests Can’t

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Feb 20, 2026

Logan LeBouef

Why the “Brownie Recipe Problem” shows what marketing content really needs

Feb 19, 2026

Logan LeBouef

The Next Shift in AI Isn’t Bigger Models — It’s Better Systems

Feb 10, 2026

Patricia Lazatin

Why It's Getting Harder to Scale Lifecycle Marketing and How Aampe Changes That.

Feb 9, 2026

Team Aampe

ZenBusiness partners with Aampe to power one-to-one personalization for entrepreneurs with Agentic AI

Feb 2, 2026

Team Aampe

Joe Coffee partners with Aampe to bring barista-level personalization to independent coffee at scale

Feb 2, 2026

Zach Dorner

How can marketers deliver customer experiences just as personalized as Netflix’s movie recommendations?

Jan 26, 2026

Mohana Das

Message Structures: Giving Agents More Choice

Jan 14, 2026

Schaun Wheeler

Contextual bandits and how learning systems actually behave

Dec 4, 2025

Amaan Kulatunga

Why CRM Teams Don’t Lose Control with Agentic Infrastructure

Nov 28, 2025

Terry Lucy

From Campaign Chaos to Continuous Learning: A 10-Step Guide to Change Management for Modern CRM and Product Teams

Nov 21, 2025

Agentic AI and Black Friday: The Future of Real-Time Personalization

Nov 14, 2025

Saiyam Shah

How Aampe Handles High-Volume Data Ingestion Without Breaking the Bank

Nov 13, 2025

The Hidden Costs of Manual Experimentation (And Why Agents Solve Them)

Nov 4, 2025

Saiyam Shah

Building a High-Performance Real-Time Query Engine with ClickHouse

Oct 24, 2025

Patricia Lazatin

Your Brand Isn’t Fragile: How Aampe Makes Brand Integrity Scalable

Oct 14, 2025

Amaan Kulatunga

Garbage In, Garbage Out? Not Anymore.

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Search posts

Feb 20, 2026

Logan LeBouef

Why the “Brownie Recipe Problem” shows what marketing content really needs

Feb 19, 2026

Logan LeBouef

The Next Shift in AI Isn’t Bigger Models — It’s Better Systems

Feb 10, 2026

Patricia Lazatin

Why It's Getting Harder to Scale Lifecycle Marketing and How Aampe Changes That.

Feb 9, 2026

Team Aampe

ZenBusiness partners with Aampe to power one-to-one personalization for entrepreneurs with Agentic AI

Feb 2, 2026

Team Aampe

Joe Coffee partners with Aampe to bring barista-level personalization to independent coffee at scale

Feb 2, 2026

Zach Dorner

How can marketers deliver customer experiences just as personalized as Netflix’s movie recommendations?

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Publications

How do I know it works?

A technical brief on implementing effective, relevant, and adaptive messaging

It’s about D@#& Time

Aampe's no-nonsense guide to push notification timing and frequency, and its direct impact on your revenue $$$

A User Story

A book for children, folks with lots of imagination, and people in product marketing.