In this episode of EVOLVE Voices, Aampe Co-Founder and CEO Paul Meinshausen talks with Edilsa Bueno about the intersection of AI and human decision-making. From building data systems for the U.S. Department of Defense to founding Aampe, Paul shares how his work has always centered on understanding people — and why the future of AI depends on systems that can learn from human complexity, not flatten it.

Aampe CEO and Co-Founder Paul Meinshausen joins The Software Report to discuss the future of adaptive software and agentic infrastructure — systems that learn from users, not just about them. From his background in cognitive science to Aampe’s real-world deployments across industries, the episode explores how AI agents personalize experiences in real time and why adaptability is the next frontier in customer engagement.

At an AI x Marketing event in San Francisco, Aampe CEO Paul Meinshausen explains why personalization needs to evolve from static rules to adaptive learning. Drawing on his background in cognitive science and years in Asia’s mobile-first markets, he shares how agentic infrastructure helps software act more human — learning from every interaction to build more relevant, resilient customer relationships.

This blog draws on Paul Meinshausen’s talk at the AI x Marketing Summit, exploring how agentic infrastructure enables true one-to-one personalization at scale. Rather than relying on static logic or audience segmentation, agentic systems assign each user a learning agent that adapts content, timing, and UI dynamically. The piece repositions marketing as strategic orchestration; and makes the case that software itself must evolve to support individualized learning and alignment.

Last week at the 10th Berlin Experimentation Meetup, our Principal Research Scientist, Olivier Jeunen, took the stage to share why experimentation can’t just be about measuring outcomes — it has to be about making better decisions over time.

Schaun Wheeler, Aampe’s Chief Data Scientist and Co-Founder, joins Neural Rec to explain why personalization is a wicked learning problem and how agentic infrastructure adapts like humans do

Watch Aampe's talk on Agentic AI at MAU Vegas

Unlocking User Engagement: Schaun Wheeler explores Agentic AI in multiple industries

Hear from the Head of Marketing, CRM, and Retention at Kashkick

Aampe CEO, Paul Meinshausen, featured on the Growth Ventures Podcast!

Aampe CEO Paul Meinshausen featured on the App Masters Podcast!